Kyalami Toyota - 18 year partnership with ADP

Kyalami Toyota, situated in Potchefstroom, North West Province, is a long-standing, loyal customer of ADP Dealer Services. Established in 1972, Kyalami Toyota has been very successful in growing their customer base into what is today a thriving dealership employing 62 staff members.

The ADP (then Kerridge) partnership stretches back to 1988 when Autoline Rev 6 was installed and during 1996 a decision was made to upgrade to Rev 7.

It became clear to the Kyalami Toyota management during 2005 that a further upgrade to Rev 8 would enhance their day-to-day management of the dealership. Koos Redelinghuys, General Manager explained, “It was obvious to us that the CRM component of Autoline Rev 8 would offer us the ability to interact with our customers on a new level. Being able to offer superior service to our customers was ultimately the driver behind our decision to upgrade.”

The conversion project was scheduled for May 2005 and during the first week of May a trial conversion was done. In order to ensure a smooth transition, a comprehensive training programme for the 12 users involved, was implemented during the week of 23rd May.

Says Koos, “Our staff were not at all apprehensive about the upgrade. Being familiar with Autoline Rev 7, our staff were excited about the changes. The training was conducted on-site and we were able to make the transition very easily.”

With the go-live scheduled for the 1st June, it was all systems go. Koos explains, “A couple of hitches were encountered but were quickly ironed out by the on-site consulting team.” By the 16th June, the project was completed. In order to assist with the June month-end, a consultant was on site to hand-hold over this period. “It was a smooth installation”, adds Koos.

Two years later, Kyalami Toyota are reaping the benefits of the upgraded system. Koos elaborates, “The Showroom module is a user-friendly and effective tool which integrates with the information in the CRM module. The availability of VSB means we can offer a much quicker and efficient service to our customers. Having the ability to track the service history of each customer’s vehicle is an added advantage.”

From an efficiency point of view, Koos singled out the report archiving abilities of Rev 8 for special mention, “We save an incredible amount of time at month-end. We used to print out all our reports which could take hours – now we archive the essential reports in minutes.”

Koos concluded, “The DMS is an essential support tool – an integral part of how we operate our dealership and we have no hesitation in recommending Autoline Rev 8.”